by Christine Day | Nov 18, 2015 | Digital Marketing, Tips
These days, buyers rarely pick up the phone when salespeople call. They expect to research, short-list and decide on purchases, on their own with the help of the Internet over salespeople. Even top-end B2B buyers do much of their research online prior to having...
by Christine Day | Sep 11, 2015 | Enterprise Listening, Know-How, Social Media, Tips
So what is sentiment analysis? Google dictionary defines it as: [vc_row][vc_column][text_box][vc_column_text] the process of computationally identifying and categorising opinions expressed in a piece of text, especially in order to determine whether the...
by Christine Day | Sep 1, 2015 | Digital Marketing, Know-How, Social Media, Tips
Have you ever posted on social media and thought, “what a great post!”, only to be disappointed that it didn’t get the results you hoped for? It may have been that only a few people saw the post and, therefore, it didn’t generate the maximum potential shares and...
by Christine Day | Aug 6, 2015 | Social Media, Statistics, Tips
[vc_row][vc_column width=”1/1″][vc_column_text]Facts and statistics can be useful when planning and understanding your market. Results 2Day have compiled a list of statistics and facts to help you post so you can attain your social media goals and...
by Christine Day | Jul 6, 2015 | Design, Digital Marketing, Social Media, Tips
[vc_row][vc_column][/vc_column][/vc_row][vc_column][/vc_column][vc_column_text] Source: The Logo Company Before you launch your next social media campaign, design your next piece of content, landing page, website or logo, take a moment to think about colour...
by Christine Day | Jun 23, 2015 | Enterprise Listening, Know-How, Social Media, Tips
[vc_row][vc_column width=”1/1″][vc_column_text]According to the latest survey from TrustRadius and numerous other recent surveys*, measuring return on investment from social media is the number one challenge for social media teams:...
